Players will easily become engaged in the game's cinematic, Hollywood-style experience with strong, believable characters in a living, breathing city that transports them to a time when rock-n-roll first strummed its guitar and chrome-plated hot rods roared down boulevards. Mafia II is a beautifully crafted look into the dark and unforgiving world of the Mafia where clothing, cars, music and advertising are meticulously created to replicate an American city in the '40s and '50s. 'In partnering with Playboy, we are able to add a unique element of authenticity to the game by using vintage images from the magazine that illustrate the power of Playboy's influence on the attitudes and culture of that generation.' 'While most mob-inspired games' emphasis is solely on action, Mafia II features a deep and compelling narrative that is embellished with a sophisticated, era-evoking atmosphere,' said Christoph Hartmann, president of 2K. Set in the fully realized and immersive 1940s and 1950s American urban cityscape of Empire Bay, Mafia II will enable players to collect virtual copies of the iconic magazine, which has served as the definitive guide to lifestyle and culture for men since December 1953.

New York, NY - Ma2K Games announced today that it has signed a license agreement with Playboy magazine for a unique in-game integration to use more than 50 of their vintage covers and Centerfolds in Mafia® II, this year's highly anticipated epic mobster game for the Xbox 360® video game and entertainment system from Microsoft, PlayStation®3 computer entertainment system, and Windows PC. Vintage covers and Centerfolds from the archives of the world's best-selling men's monthly magazine to be found throughout the world of Empire Bay It's looking good, and full of boom, boom, boom.ĢK Games Partners with Playboy magazine to bring Sophistication and Classic Imagery to Mafia® II To make up for the slip, a new trailer was released on Friday. It was originally due in the first half of the year.

Mafia II was recently pushed back into Q4 of calendar 2010. 'We're excited to bring an element of authenticity to the game that is unmatched in the men's publishing category.' 'Mafia II is set when Playboy first came into vogue and features characters whose style and attitudes mirror content from our early issues,' said Jimmy Jellinek, the magazines's editorial director. 'In partnering with Playboy, we are able to add a unique element of authenticity to the game by using vintage images from the magazine that illustrate the power of Playboy's influence on the attitudes and culture of that generation,' said 2K president Christoph Hartmann. Using 'a unique in-game integration', over 50 'vintage covers and centerfolds' will be included, fitting within both the magazine's and game's timeline. 2K's announced a partnership with Playboy to bring centerfolds and front covers from the magazine's past to Mafia II when it releases this year.

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